The Irrigation Shop Ecommerce SEO Case Study

We Generated a 577% Increase In SEO Ecommerce sales Within Just 4 months!

Introduction:

  • The Irrigation Shop is one of Queensland’s largest online retailer of Irrigation supplies along with running a physical brick and mortar business irrigation store.

  • The Irrigation shop experienced a lot of dissatisfaction with their previous agency for the following reasons:
    • It seemed that they always had someone new running their account
    • The monthly retainer was increasing with little to minimal SEO performance and sales improvements
    • There was no clear SEO strategy for success

Top Level SEO Results Achieved While Working Together:

  • We started working together since June 2023 and we managed to increase SEO sales by 577% quadrupling sales!
  • We created a custom SEO strategy aimed at achieving 1st page rankings for all key ecommerce categories and products by doing the following:
    • Optimising onsite copy 
    • Creating relevant internal links to key product and collection category pages
    • Building relevant blog topics for specific buyers in mind

Implementing A Tailored SEO Strategy – What Did We Do?

  • We’ve strategically prioritised our SEO efforts to rank of premium, high-margin products and high-ticket items, aiming to significantly amplify our client’s revenue.
  • We created a custom SEO strategy aimed at achieving 1st page rankings for all key ecommerce categories and products by doing the following:
    • Optimising onsite copy 
    • Optimising URL structure and navigation edits
    • Creating relevant internal links to key product and collection category pages
    • Building relevant blog topics for specific buyers in mind
    • This lead to consistent ranking improvements over time.

    Our SEO Revenue Results: